Dr. Luis J. Camacho
Scholar · Researcher · Academic Leader

Researching identity, markets, sustainability, and business in a changing global economy.

Dr. Luis J. Camacho is a business scholar whose research connects consumer identity, international markets, sustainability, emerging economies, and the evolving role of artificial intelligence in business and higher education.

President, ALBUS · Editor-in-Chief, LABSREVIEW · Professor, Empire State University

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Dr. Luis J. Camacho

About Dr. Luis J. Camacho

Dr. Luis J. Camacho is a professor, researcher, editor, and international academic leader whose work examines how identity, culture, institutions, sustainability, and technological change influence markets, organizations, and consumer behavior.

His research has particular relevance for Latin America and other emerging-market contexts, while addressing broader questions in international business, marketing, sustainability, tourism, organizational behavior, and artificial intelligence.

Dr. Camacho is President of the Academy of Latin American Business and Sustainability Studies (ALBUS), Editor-in-Chief of LABSREVIEW, and Professor at Empire State University. Through his academic, editorial, and institutional leadership, he promotes international research collaboration and greater visibility for scholarship originating in Latin America and the Global South.

Research Agenda

My research explores how identity, culture, institutions, sustainability, technology, and global economic forces influence consumer decisions, organizations, markets, and societies.

Consumer Identity & Xenocentrism

Examining how xenocentrism, ethnocentrism, cosmopolitanism, cultural identity, and perceived foreignness influence preferences, consumption, and marketplace behavior.

International & Emerging Markets

Studying consumer behavior, institutions, business strategy, market development, and economic transformation in Latin America and other emerging economies.

Sustainability & Responsible Business

Investigating sustainability, ESG, corporate citizenship, stakeholder relationships, responsible management, and sustainable consumption.

Tourism & Destination Behavior

Exploring tourist identity, geopolitical uncertainty, destination attitudes, place-based consumption, and substitution behavior.

Artificial Intelligence

Studying generative AI literacy, AI adoption, digital transformation, responsible AI, and the implications of artificial intelligence for organizations and higher education.

Ethics, Leadership & Organizations

Examining ethical leadership, organizational citizenship behavior, justice, corporate culture, employee attitudes, and responsible organizational practices.

Selected Publications

Selected publications reflecting my research in consumer behavior, international markets, sustainability, identity, tourism, and emerging economies.

2025

Geopolitical uncertainty and competing identities in consumer behavior

Research examining how geopolitical uncertainty interacts with consumer identity and marketplace behavior.

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2025

Xenocentrism, destination attitudes, and tourism behavior

Research extending consumer xenocentrism into tourism and destination decision-making.

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2024

Sustainability, responsible business, and consumer or organizational behavior

Research addressing relationships among sustainability, stakeholder expectations, behavior, and organizational outcomes.

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Leadership & Editorial Service

My academic leadership focuses on expanding research collaboration, scholarly publishing, international academic networks, and opportunities for researchers across Latin America and the Global South.

President, ALBUS

Leading the Academy of Latin American Business and Sustainability Studies and its international research, conference, publishing, and academic-development initiatives.

Editor-in-Chief, LABSREVIEW

Providing editorial leadership for interdisciplinary scholarship in business, sustainability, governance, innovation, marketing, human capital, and related fields.

International Conference Leadership

Developing scholarly networks, conferences, workshops, panels, and research partnerships connecting academics across countries and institutions.

Teaching & Academic Development

My teaching connects research, contemporary business challenges, ethical reasoning, and applied strategic decision-making.

Marketing Strategy

Strategic analysis, market positioning, competitive decisions, implementation, and performance.

Consumer Behavior

Psychological, cultural, social, and identity-based influences on consumer decisions.

International Marketing

Global markets, cross-cultural behavior, international strategy, and emerging-market environments.

Business Ethics

Ethical reasoning, corporate responsibility, governance, sustainability, and stakeholder decision-making.

Emerging Markets

Institutions, development, global business, social transformation, and strategic challenges in emerging economies.

Research Development

Research design, quantitative and qualitative methods, academic writing, publishing, and scholarly development.

Academy of Latin American Business and Sustainability Studies

ALBUS is an international academic initiative dedicated to strengthening research, collaboration, publication, and academic development related to business and sustainability, with particular attention to Latin America and the Global South.

Its activities include the ALBUS International Conference, LABSREVIEW, ALBUS Proceedings, research networks, professional development, international partnerships, doctoral development, and scholarly collaboration.

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Research, Collaboration & Academic Partnerships

For research collaboration, academic partnerships, conference participation, editorial initiatives, keynote invitations, or ALBUS-related activities, please contact me.

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